At Griffin Brothers Companies we do things a little differently than most.
For example, ZoomUp is a reverse search fund— there’s no business too ugly, too sweaty or too unique, which is simply not the case for most entrepreneurial ventures. Not only that but the Market Leader program that many of our ZoomUp brands are championing is different than anything that’s been done before.
This outside-of-the-box creative thinking is one thing that sets us apart from the rest. It’s what allows us to create, empower and revolutionize these industries so that we can make a generational impact throughout our communities.
One way that ZoomUp business Ease Plumbing is thinking outside of the box is through its new NIL deal with Leaky Black, a renowned basketball player at the University of North Carolina at Chapel Hill. Not only is Leaky known for his stellar defensive skill set, but also for his upstanding work ethic and commitment to quality— a reputation that made him a clear-cut choice as an NIL partner for Ease Plumbing.
Ease will be releasing commercials and photos with Leaky throughout the year leading up to the company’s rebrand in 2023. You can give the Ease Plumbing team a follow on Facebook and Instagram to keep up with how they are dominating leaks with Leaky Black.
But there’s more to this story than an incredibly creative and on-brand marketing strategy.
Ease Plumbing and Leaky Black have also teamed up to create a t-shirt that will raise money for sports-focused nonprofit, Dream on 3. “Dream on Three 3 exists to enrich the lives of kids with life-altering conditions by making their sports dreams come true. {Their} programming uses the unifying principles of sports and the power of teamwork to bring hope, love, and joy to {their} dreamers.” Proceeds from the No Leaks in This House t-shirt sales will benefit the Dream on 3 dreamers.
At the end of the day, Griffin Brothers Companies and our ZoomUp businesses are proud to be outside the norm, to pioneer new perspectives and to have some fun while we’re doing it.
And remember, if you do find a leak in your house, well, no one dominates leaks better than the team at Ease Plumbing.